President and Founder
In addition to organizing the patient community around this orphan disease, Deborah Nettune Sittig has lobbied on Capitol Hill to raise awareness of rare diseases, and currently works with the National Institutes of Health and the Social Security Administration to support research efforts and to ensure that patients are entitled to government benefits.
With a background in media, Ms. Sittig spent more than 10 years in the field as an award-winning television re porter and news anchor?in major markets across the country, as well as working in TV production. She? produced newscasts and acted as a videographer, field producer, editor, writer and?associate producer for ABC and FOX News affiliates in Long Island, NY; Burlington,?VT; and Chattanooga, TN. Most recently, she served as a general assignment reporter and associate producer at KDFW, the FOX affiliate in Dallas, TX. She then moved to DWJ Television, where she served as Media Director and headed up a team of eight Media Placement Specialists. In 2003, Ms. Sittig launched Original Media Concepts, a media relations firm specializing in media strategy and placement. In 2008, she brought her media prowess to Green Room Communications. As Green Room PR’s partner focused on media strategy, Ms. Sittig brings her expertise to the early stages of PR strategic planning to ensure that key messages are timely and relevant.
She was elected to the Board of the Lakeland Hills YMCA, and over the past two years, has been recognized as a Leading Woman Entrepreneur ?in New Jersey. In 2014, Ms. Sittig she was among the top 25 in the state and was recognized by the Boy Scouts of America?as Woman of the Year.
Karen Carolonza is a proven public relations and communications professional with more than 20 years of global experience in the healthcare, chemical and TV news industries. Karen is one of the founding partners of Green Room Communications and built strategic communications teams and offices in Northern New Jersey, New York City and Cambridge, Massachusetts to meet the critical and evolving needs of her clients.
Before starting Green Room, Karen was the director of worldwide public relations at BD (Becton Dickinson & Company),?a leading global health communications company specializing in infectious diseases like HIV and TB, and was responsible for the creation of the first-ever global public relations department. Karen supported the areas of internal communications, government relations, trusted partners, social investing and business marketing. During her time at BD, Karen liaised with UNAIDS to announce the Clinton Foundation’s move to cut prices on AIDS tests with press materials and media strategy.
Prior to joining BD, Karen was responsible for public relations programs at the Pharmacia Corporation (now Pfizer) supporting the Hospital Products and Oncology businesses.
Karen also served in communications roles at DuPont-Merck (Now DuPont Pharmaceuticals) and has additional expertise in corporate PR, including Exxon Chemical Company where she was hired away from TV news to help manage the Valdez crisis. Karen spent the first part of her career as an NBC affiliate television news reporter in the Midwest and East Coast, reporting on key healthcare and political issues.
Karen served as a volunteer on the CDC Foundation to advocate for Health Protection Goals. Karen is a member of the ExlPharma PR Steering Committee and chaired its annual national Summit for six years.
Heidi Floyd is the Vice President of Strategic Operations & Integration at Green Room Communications. She brings a decade of communications, media relations and event management experience that she uses to handpick “dream teams” for clients. Heidi harmonizes projects and operations across Green Room to ensure client priorities, budgets and timelines are met, coaching teams along the way.
Over the years she has developed personal relationships with reporters at trade, consumer and business outlets, including: Oprah, Good Morning America, USA Today, Oncology Today, CNN, FOX & Friends, MSNBC, USA Radio Network and The Star-Ledger.
After losing her father-in-law to lung cancer, Heidi became a proponent for cancer research and served as PR and Marketing chair for local American Cancer Society Relay for Life events (2007-2009). As captain of the Tallahassee Community College Speech and Debate Team (forensics), Heidi led her team to a state championship and secured second place in a national competition.
Adam Grenker, Esq.
Adam Grenker is a partner at Fox Rothschild, LLP, a NJ-based law firm. He focuses his practice on estate and trust matters, business succession planning as well as tax matters of nonprofit organizations and charitable succession planning.
Prior to joining Fox Rothschild, Adam was a partner at the first of Deener, Hirsch & Shramenko, P.C. and was previously associated with Kirkland and Ellis, LLP and Loeb, Block & Partners in New York, New York. He is an active member of the American Bar Association, the New York State Bar Association, the New Jersey State Bar Association, the Estate Planning Council of Northern New Jersey and the Society of Financial Service Professionals and he was selected as a “New Jersey Rising Star” by New Jersey Monthly Magazine and Law & Politics Magazine in 2010, 2012 and 2013.
After earning his Bachelor’s of Science degree from the University of Virginia, he was awarded his J.D. at the University of Pennsylvania Law School.
Dr. Brenda Ziegler
Brenda L. Ziegler, D.O., is a Board Certified Family Medicine Physician who specializes in comprehensive health care management of adults and children utilizing a multi-dimensional approach to treat patients with diverse healthcare needs.
Dr. Ziegler is passionate about family medicine, is dedicated to patient care and has a special interest in sports medicine. She works with her patients to develop and implement strategies for disease prevention, treatment of injuries and illness, and management of chronic diseases. Dr. Ziegler has extensive experience in hospital, outpatient, school and athletic settings in providing medical care to her patients. She is the Medical Director for the East Hanover School District in NJ.
Dr. Ziegler earned her undergraduate degree from Princeton University and received her doctoral degree from the University of Des Moines in Iowa. Her internship was completed at Oakland General Hospital in Madison Heights, MI and her residency in Family Medicine was completed at Overlook Hospital in Summit, NJ.
Dr. Ziegler is a competitive Masters Swimmer and enjoys 5K Running Events to raise money for her favorite charities.